Moosend delivers affordable, white-label email marketing automation for agencies and businesses with unlimited emails, advanced features, and 98% deliverability
A: Moosend is a comprehensive email marketing and automation platform designed for digital agencies, small to medium-sized businesses, and e-commerce stores seeking affordable, scalable marketing solutions. Founded in 2011 and recently acquired by Constant Contact in June 2025, Moosend provides streamlined workflow automation, extensive white-label capabilities, and robust integrations for business growth. The platform specializes in making email marketing accessible through its drag-and-drop editor, AI-powered features, and automated workflows that help businesses connect with their audiences effectively.
A: Overall Rating: 8.2/10
✅ Brand: 8.5/10
✅ White-Labeling: 8.0/10
✅ Features: 8.5/10
✅ Lead Gen: 8.0/10
✅ Support: 8.5/10
✅ Integrations: 7.5/10
✅ Scalability: 8.0/10
✅ Pricing: 9.0/10
✅ White-Label Services: 8.0/10
✅ Roadmap: 8.0/10
Moosend excels as an affordable, feature-rich email marketing platform that delivers exceptional value for money with unlimited emails on all plans. Its standout strengths include competitive pricing, robust automation capabilities, and strong white-label features that make it particularly attractive for agencies and growing businesses. The platform's 98% delivery rate and comprehensive customer support further cement its position as a reliable marketing automation solution.
A: Moosend presents a modern, clean visual identity with a user-friendly interface that emphasizes simplicity and professionalism. The platform features a contemporary design with an intuitive drag-and-drop editor that supports over 100 customizable templates, though users note the interface could benefit from modernization compared to newer competitors. The brand maintains consistency across its email builder, landing page creator, and subscription forms, allowing for seamless brand integration. For agencies, Moosend offers extensive customization options including custom domains, logo placement, and complete branding control to maintain a professional white-label appearance.
A: Moosend offers robust white-label capabilities that allow agencies to completely rebrand the platform as their own solution. The platform provides custom domain setup, full logo and color scheme customization, and the ability to create sub-accounts for clients with complete administrative control. Agencies can set their own markup pricing, manage multiple client accounts from a central dashboard, and maintain complete invisibility of the Moosend brand throughout the client experience. The white-label solution includes dedicated support for partners and the flexibility to offer the service under your own brand name, making it particularly valuable for marketing agencies and resellers.
A: ⭐ Drag-and-drop email editor with AI-powered content suggestions
⭐ Advanced marketing automation workflows with multi-trigger support
⭐ Comprehensive landing page and subscription form builders
⭐ Unlimited email sending on all plans
⭐ Sophisticated audience segmentation tools
⭐ Real-time analytics with custom reporting capabilities
⭐ AI-driven product recommendations, weather-based automation triggers, countdown timers, and conditional content blocks that adapt based on subscriber behavior
⭐ Transactional email capabilities, website tracking, and robust A/B testing tools across campaigns and automations
A: ⭐ Comprehensive lead generation tools including customizable subscription forms (inline, modal, fullscreen, floating)
⭐ Landing page builders with fast-loading templates
⭐ Advanced segmentation based on demographics, behavior, and custom fields
⭐ Automation workflows for nurturing leads (cart abandonment, welcome series, re-engagement)
⭐ Detailed analytics, custom reporting dashboards, and integration with popular e-commerce platforms like Shopify and WooCommerce
⭐ AI-powered features for content optimization, sending time optimization, and personalized product recommendations
A: ✅ 24/7 customer support through live chat, email, and an extensive knowledge base with video tutorials and documentation
✅ Dedicated account management for Enterprise customers
✅ Priority support for higher-tier plans
✅ Proactive deliverability assistance
✅ Support team praised for responsiveness, technical expertise, and willingness to provide personalized solutions
A: ⭐ Over 100 integrations with platforms including Shopify, WooCommerce, WordPress, Salesforce, Zapier, and Google Analytics
⭐ Robust API access for custom integrations
⭐ Automated data synchronization with CRM systems, e-commerce platforms, and marketing tools
⭐ Strong e-commerce integrations for abandoned cart recovery, purchase tracking, and customer lifecycle management
A: ✅ Pricing for businesses from 500 subscribers to over 1 million contacts
✅ Handles enterprise-level volumes effectively
✅ 98% delivery rate and robust spam filtering
✅ Cloud-based architecture ensures reliable performance
✅ Automation capabilities scale efficiently with business growth
A: ⭐ Starts at $9/month for 500 subscribers with unlimited emails
⭐ Scales to $5,840/month for 1 million contacts
⭐ 15% discount for bi-annual payments, 20% for annual, and 25% for nonprofits
⭐ Costs approximately 45% less than Mailchimp for similar volumes
⭐ Credit-based pricing option at $1 per 1,000 emails
⭐ All plans include unlimited emails, automation workflows, and core features, with Enterprise features as add-ons
A: ✅ Customizable markup pricing for agencies
✅ Comprehensive client management tools and complete brand invisibility
✅ Manage multiple client sub-accounts
✅ Offer email marketing services under your own brand with full platform customization
✅ Affordable base pricing allows for substantial profit margins
✅ Partners benefit from dedicated support, training resources, and comprehensive service offerings (landing pages, automation, analytics)
A: ⭐ Regular platform updates documented in "What's New" section
⭐ Recent additions: new automation triggers (April 2025), Cc/Bcc (March 2025)
⭐ Consistent innovation with AI-powered features and expanding automation capabilities
⭐ Recent acquisition by Constant Contact brings additional resources for development and expansion
⭐ Multiple top rankings in G2's Winter 2025 report, strong market performance
⭐ Active participation in industry conferences and email deliverability standards (M3AAWG membership)
A: ➡️ Leverage white-label capabilities with custom domains and branding early
➡️ Create standardized automation templates for efficient client onboarding
➡️ Maximize profitability with sub-account management
➡️ Use integration options with e-commerce platforms for complete marketing solutions
➡️ Utilize AI features and automation templates to reduce campaign setup time
A: Final Rating: 8.2/10
Moosend represents exceptional value for agencies and businesses seeking a comprehensive, affordable email marketing solution with strong white-label capabilities. The platform excels in automation features, customer support, and competitive pricing while maintaining high deliverability standards. While it may lack some advanced integrations compared to premium competitors, its core feature set, recent acquisition stability, and focus on user experience make it an excellent choice for small to medium businesses and agencies prioritizing cost-effectiveness without sacrificing functionality. The platform is particularly well-suited for e-commerce businesses and agencies requiring white-label solutions with reliable performance and responsive support.
A: "Moosend delivers affordable, white-label email marketing automation for agencies and businesses with unlimited emails, advanced features, and 98% deliverability."
A: "Moosend email marketing dashboard showing automation workflows and white-label agency management interface"
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